Education: PG
Salary: As per Institution standard
Job Description:
Develop and implement marketing communication plans for the IFMR Graduate School of Business at Krea (IFMR GSB)
Co-ordinate with the design and content team to develop new or enhance existing marketing collateral
Generate new ideas to build brand profile and awareness for IFMR GSB
Manage Social Media engagement for IFMR GSB, working with student councils, faculty, and leadership
Identify and promote key promotion messaging for IFMR GSB that supports outreach efforts
Work closely with the IFMR GSB Outreach team and support with communication for all student-related events
Support with communication pieces for all IFMR GSB activities like conferences, events and workshops
Work collaboratively with the Communications team of the Undergraduate School – School of Interwoven Arts & Sciences (SIAS)
Support corporate communications requirements like announcements and updates
Coordinate with the PR agency whenever required
Respond to communications-related issues in a timely manner
Any other task as assigned by the management from time-to-time
Skills Required:
Experience in marketing communications
Ability to strategize and write across mediums, specifically digital content
Competent understanding of the digital marketing space
Strong understanding of target audience segmentation for communication
Experience in the Education Sector is desired, not mandatory