Job in Pune, Hyderabad, Secunderabad, Mumbai City, Bengaluru, Bangalore for Digital Marketing
sr. salesforce marketing cloud developer
Digital Marketing 5 - 10 Years ₹ 5 LPA - 10 LPA Full TimeeClerx Pune, Hyderabad, Secunderabad, Mumbai City, Bengaluru, Bangalore
Adobe Marketing Cloud, Automation Studio, Mobile Strategy, Salesforce
Job Description
SFMC
- Lead with a consultative approach on current campaign set-up and suggest optimization for enhanced platform efficiency
- Be able to design solutions on SFMC basis request from marketing/ product team, guide on pros and cons before building the solution
- Be accountable for building integrations with internal and external apps on the platform
- Work closely with data engineering team to build data integrations scalable into and out of the platform
- Leverage Salesforce Marketing Cloud tools and scripting language to deliver scalable, responsive, best in class email templates with highly dynamic and personalized content
- Manage Automations in Salesforce Marketing Cloud to ensure that all schedules are executed correctly and debug any failures
- Build responsive web cloud pages for use cases such as landing pages, survey forms and campaign products
- Have advanced HTML/ CSS coding skills
- Be responsible for creating a robust testing process prior to releasing new features/scripts and fixing bugs/fine-tuning features continuously
- Monitor data streams for latency and quality issues
Key KPIs:
- Ensure operational hygiene across all systems
- Successful short-term and medium-term feature deliveries with minimal critical bugs.
- Scaling up share of mobile channel as a proportion of total revenue with personalized push notifications, in app messages etc
- Scale up in-app gamification experiences, that is aligned to the business strategy to drive repeat app visits
Desired Skills and Experience:
- 5+ years of hands on experience working on Salesforce Marketing cloud + Braze preferably or any other marketing automation platform
- Computer engineer and/or hands on experience writing code in HTML, CSS, SQL and Javascript/AMPScript/Similar scripting language for any other Marketing automation platform
- Extensive knowledge of Marketing Cloud functionalities including AMPscript, Email Studio, Automation Studio, Journey Builder, Cloud Pages, Contact Builder and Content Builder.
- Experience building applications and innovative email templates on the platform that drive business KPIs
- Fundamentally curious and always tinkering and exploring new tech
Contact Informations
Recruiting For : eClerx
Contact Email : talent@eclerx.com
Job Overview
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