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Job in Bengaluru, Bangalore for Market Research Analyst


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market research and digital marketing specialist
market research and digital marketing specialist
Market Research Analyst 6 - 7 Years ₹ Above 50 LPA Full Time
SYNERGOS Bengaluru, Bangalore
Customer Relationship Management (CRM), Digital Marketing, Segmentation
No of Vacancy : 1   |    Views : 257   |    Applied : 0   |   

Job Description

Responsibilities:

  • Perform market research to identify companies (Total Addressable Market (TAM)) that fit the ideal customer profiles across multiple products.
  • Leverage Ads tools like Wordstream, SEMrush, Outbrain as well as external sources such as industry sites, event exhibitors, and company websites that the person will need to identify via research.
  • Develop strategies and recommendation which will prove the efforts to reach better audience segmentation and capture the market.
  • Research on Press Releases, Online Magazines, Media Buying and other partnership platforms to reach the exact target audience at global level
  • Develop and drive a successful, sustainable, and measurable enterprise lead generation program across the globe
  • Follow Competition in all the digital marketing aspects and innovate new ways of building customers database.
  • Execute specific campaigns, programs, and deliverables for Customer Marketing (lead generation), Digital Marketing (SEM, Social Ads), Channel Marketing, Alliance Marketing, Partnerships, Events, PR etc
  • Excellent in Communication, Excel and Presentation skills
  • Report daily, weekly, monthly and quarterly spends and analysis
  • Collaborate with local and global team of clients.
  • Development of an annual India marketing strategy and plan with high-level goals and objectives in the enterprise business.
  • Experience is creating ad promotions and communications with C-Level of advertisers, agencies, research and creative agencies.

Requirements:

  • Bachelor's degree
  • 6 years of experience in brand/product marketing or consumer strategy with technology companies or management consulting firms.
  • Experience with CRM required (Salesforce.com preferred)
  • Experience with Segmentation modelling required
  • Experience pulling large sets of data from tools CRMs or external tools.
  • Experience in Digital marketing and Proficiency LinkedIn is a must



Contact Informations

Recruiting For : SYNERGOS
Contact Email : info@synergostech.com


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    Information Technology ( IT)
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